Why are Operations of E-Commerce Automotive Aftermarket Companies Surging in U.A.E.?
In the recent years, the popularity of e-commerce automotive aftermarket companies such as Amazon Marketplace and eBay Motors has grown massively in the U.A.E., and this trend will continue in the coming years. This is because these companies provide a diverse range of products, fast transactions, and a hassle-free and smooth shopping experience to customers. Moreover, the online buying of automotive products from aftermarket companies allows customers to do extensive product research and comparison and also understand the product specifications.
Apart from the aforementioned factor, the growing popularity of the do-it-yourself (DIY) culture and the emerging trend of vehicle customization are also fueling the online sales of automotive aftermarket products. While service centers and mechanics have been the traditional core customers of e-commerce automotive aftermarket companies in the U.A.E., nowadays, DIY aficionados are quickly becoming their major target pool. The rising prevalence of road accidents is also propelling the online sales of automotive aftermarket components in the country.
As per the World Health Organization (WHO), nearly two deaths are reported every day in the U.A.E. because of road accidents. Furthermore, as per the observations of the WHO, safe vehicles greatly reduce the chances of road accidents. This means that regular servicing and the replacement/upgradation of vehicle parts such as brake components, tires, suspension systems, lights, filters and fluids, and oil and transmission fluids is required for mitigating the incidence of road accidents.
This is subsequently pushing up the demand for automotive aftermarket products in the country, as these parts are easily available and more affordable than the ones made by the original equipment manufacturers (OEMs). Hence, it is safe to say that these factors are driving the growth of the U.A.E. e-commerce automotive aftermarket. As a result, the market value is expected to surge from $318.2 million in 2020 to $634.4 million by 2025.
Hence, it can be safely said that the popularity of e-commerce automotive aftermarket companies will surge in the U.A.E. in the forthcoming years, primarily because of the rising public preference for online shopping over buying from the brick-and-mortar stores, increasing demand for vehicle customization, growing trend of the DIY culture, and the soaring penetration of the internet in the country.
